IFEOLUWA FANIYI

Spearheaded the complete redesign of the company website, successfully improving overall user engagement by 35%.

Implemented strategic navigation and content hierarchy improvements, reducing bounce rate by 28% across the site.

Optimized key landing pages, resulting in a 40% increase in inbound inquiries and lead generation.

Enhanced mobile responsiveness and user experience, contributing to a 25% increase in mobile session duration.

Designed and successfully launched a new trading education platform, achieving a 60% increase in course enrollment within the first 3 months.

Implemented intuitive navigation and a structured content hierarchy, which improved user retention by 40%.

Developed and optimized sales-driven landing pages, directly boosting mentorship sign-ups by 35%.

Integrated structured testimonials and trust elements to enhance platform credibility and effectively reduce user drop-off rates.

Designed the Ajowise mobile app, a modern digital savings platform enabling communities to create and manage group savings digitally.

Developed intuitive user flows for contributions, scheduled payouts, and real-time progress tracking, digitalizing traditional rotating savings systems.

Prioritized and implemented features for secure payments, smart reminders, and seamless interactions to enhance safety, speed, and transparency in group savings.

Enhanced overall usability and visual appeal to boost engagement, empowering users to easily save for diverse financial goals like school fees, projects, or emergency funds.